Sprint wants to steal new customers from its competitors like AT&T and Verizon that they are offering a better deal for them compared to those promo offered to their existing subscribers.
Sprint has announced their new promotion "Cut Your Bill in Half" that will cut down the bills of AT&T and Verizon customers by 50% which is huge if they switch to Sprint unlimited calling and text coupled with the same amount of data their previous plan offered. Sprint will also pay up to $350 per line in early termination fees.
In a Press Release, Sprint CEO Marcelo Claure said: “The Cut Your Bill in Half Event clearly demonstrates that Sprint delivers the best value in wireless." "It's as simple as this, just bring Sprint your Verizon or AT&T bill along with your phone and we'll cut your rate plan in half. That's a 50% savings on your rate plan every month. And this great deal is not just a promotion. This will be the customer's ongoing price."
This promotion will definitely snare a lot of Verizon and AT&T subscribers, however it will left out existing customers who will have to pay regular rate and have no guarantee that their rate will not increase. Most wireless companies offer introductory rates that give switchers huge discounts but it eventually expire. For example, a customer will pay discounted rates for the first 6 months of a 24-month contract, but once the promo period ends the customer will pay the standard rate.
The beauty of the Sprint's "Cut Your Bill In Half" deal is that the rate will not expire and the 50% discounted price is the standard rate the new customer will pay as long as they remain in that plan.
The Cut Your Bill in Half promotion will roll-out live tomorrow Friday, December 5, 2014. Here are the steps that you need to follow to enjoy Sprint's "Cut Your Bill in Half" Promo:
1. Go to sprint.com/halfprice and upload a copy of your current bill.
2. Bring a copy of your latest bill and all of the phones on your Verizon or AT&T account to turn in to your Sprint store.
3. A Sprint representative will select the service plan that most closely matches the data allowance in your current monthly rate plan.
4. Get your new phone with one of Sprint's leasing options, Sprint Easy Pay(SM) installment billing, or pay full retail price for the device.